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Mellows Johnny’s ‘in the epicenter’ of SXSW

AUSTIN, TX (BRAIN) Mar 13, 14:43 MT— Mellow Johnny’s Bike Shop is in the thick of Austin’s annual South by Southwest music, interactive and film festivals, which run from March 9-18. The festival brings thousands of people to the city each year and Lance Armstrong’s store makes the most of it, said shop spokesman Ted Arnold.

Video: Matt Hunter in Lone Wolf

Lone Wolf is a video capturing Specialized-sponsored freerider Matt Hunter on a two-day mountain bike trek in the Canadian wilderness.

As part of his convalescence following shoulder surgery, Hunter comes over all Ray Mears as he hitches a ride on a floatplane, camps out, catches his own dinner and keeps an out for grizzly bears.

Check out the video below – we guarantee a bit of Hunter’s wanderlust will rub off on you.



Video: GT’s Marc Beaumont prepares for downhill season finale

The 2011 UCI Mountain Bike World Cup wound up in Val di Sole, Italy yesterday, with America’s Aaron Gwin taking yet another win in his record-breaking season.

Rewind a year and it was GT’s Marc Beaumont on top of the podium after arguably the best performance of his career. Check out the video below to find out how he was feeling in the lead-up to this year’s race and how he fared in practice and qualifying.