sports

Live to Play Sports adds Terry Duran to US sales team

PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports has hired industry veteran Terry Duran as regional sales manager for the Southern U.S.. The appointment took effect Monday, May 15. Duran was most recently national sales manager for Wilier Triestena USA

In rain and sun, the BRAIN Dealer Tour comes to Colorado’s Grand Valley

GRAND JUNCTION, Colo. (BRAIN) — The BRAIN Dealer Tour is visting stores and suppliers here this week, pedaling between stops in glorious sun and cold rain. So far

Pirelli to launch line of road bike tires this fall

MILAN (BRAIN) — Pirelli is returning to the bicycle market with a line of road tires that will be available this fall. The 110-year old Italian brand has focused on performance auto and motorcycle tires in recent decades, and will adopt its P Zero brand from motorized use: the bike tire line is called P Zero Velo.

ASTM bicycle group to meet in Toronto this month

PHILADELPHIA (BRAIN) — The standards organization ASTM is holding a meeting of its F08 Committee on Sports Equipment, Playing Surfaces and Facilities from May 9-11.

Amer’s cycling sales fall 5% in first quarter

HELSINKI (BRAIN) — Amer Sports Corporation is reporting that its cycling sales — comprising business by its Mavic and Enve brands — were down 5 percent in the January through March period, compared to the same period last year.

UK retailer Sports Direct buys Eastern Mountain Sports for $101 million

WILMINGTON, Del. (BRAIN) — Sports Direct, which operates over 700 stores worldwide as well as the Muddyfox and Silver Fox bike brands, has purchased Eastern Outfitters LCC, the company that owns Eastern Mountain Sports and Bob’s Stores

Feedback Sports’ maintenance app now integrates with Strava

GOLDEN, Colo. (BRAIN) — Feedback Sports has updated its bike maintenance app to integrate with the Strava app, to use mileage data from Strava to help riders plan maintenance.  Feedback, best known for its repair stands and bike storage products, has offered the app for three years

The Bike Cooperative adds MC2 brands to supplier list

MC2 brands include Bont shoes, Astute saddles and Race One accessories. MANCHESTER, N.H. (BRAIN) — The MC² Sports Specialists, an importer and distributor of high-end brands including Bont shoes, has joined The Bike Cooperative as the retailer co-op’s newest supplier partner

Retailers join NBDA on congressional visits

WASHINGTON (BRAIN) — A handful of retailers joined NBDA and PeopleForBikes executives to visit a dozen congressional office here last week. The group talked to policy makers about the impact of the bike industry and about the NBDA’s priorities. “Our industry has a great story to tell about jobs, technology, and our connection to small business, the contributions we make to tax revenues and the ways we help strengthen America’s economy,” said Todd Grant, the NBDA’s president, in a statement this week.

Taipei Cycle Show holds first-ever demo event

TAIPEI (BRAIN) — The Taipei Cycle Show kicked off a day earlier this year with an off-site demo — a first in the show’s 30-year history. Held on Tuesday, March 21, the demo attracted 30 brands and a mix of retailers, buyers and consumers looking to try everything from e-bikes and folding bikes to dropper posts and groupsets. The Taiwan External Trade Development Council (TAITRA) added the demo event to give show attendees a chance to try product at a more spacious venue, the Hua-Zhong Campsite in Taipei