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Ritchey Design working with Oris Intelligence for MAP regulation

SAN CARLOS, Calif. (BRAIN) — Ritchey Design, which has had a minium advertised price policy since at least 2014 , is now working with Oris Intelligence to regulate the policy. “A recharged enforcement of MAP is a crucial step forward for us,” said Phil Ellinwood, Ritchey’s CFO

San Francisco’s The New Wheel to host e-bike festival this weekend

SAN FRANCISCO (BRAIN) — Bay Area retailer The New Wheel is organizing an e-bike festival that will include demos, complimentary breakfast and workshops. The Super Bicycle Festival will be held at The New Wheel’s Larkspur Landing store on Saturday, May 5, and Sunday, May 6

New Interbike podcast looks at used bike market and bike trade-in programs

SAN JUAN CAPISTRANO, Calif. (BRAIN) — The newest Interbike podcast looks at how some IBDs are taking a new look at the used bike market, whether they buy and sell used bikes or take them as trade-ins toward new bike sales.  Guests on the fifth episode of “Interbike — The Podcast” include Steve Frothingham, the web editor for Bicycle Retailer & Industry News, who has written extensively about the used bike market in recent years (including a new article in the April 15 issue of BRAIN)

Interbike announces first wave of IBD Summit speakers at fall show

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has announced the initial wave of content and schedule for the IBD Summit at Interbike, the retail education track at the Interbike show this fall. The show said it sought to bring the same level of speakers that used to appear at the IBD Summit in its previous format, when it was held in Arizona in the winter.  Pat Hus, the vice president of Interbike, said, “We consulted with our Retailer Advisory Board, the NBDA and many others on the topics, and are confident that the sessions will be impactful for attendees

Interbike registration opens; show announces new exhibitors

Show organizers say they have commitments from Cannondale, Pivot Cycles, KHS and other major bike brands.

Uber acquires Jump, a dockless e-bike share company

SAN FRANCISCO (BRAIN) — Ride share company Uber has purchased Jump, which operates dockless e-bike share programs in San Francisco and Washington, D.C. Uber had announced earlier this year that its users could reserve Jump e-bikes using the Uber app in San Francisco.   The purchase price was not disclosed, although TechCrunch said it may have been close to $200 million.

Sporting goods giant, Decathlon, taking another stab at US market

The France-based chain, with more than 1,300 stores globally, will offer its house-brand B'Twin bikes at U.S.

Sync.bike offers low-cost tracking device for owners of multiple bikes

SAN FRANCISCO (BRAIN) — Sync.bike is taking preorders for a Bluetooth LE-enabled device that attaches to bikes and, among other things, can communicate with the user’s phone to track how often each bike is used.

Stetina’s Sierra Prospect gran fondo to be held during Interbike’s Northstar Free-Ride Festival

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike announced Wednesday that the Stetina’s Sierra Prospect gran fondo will take place during the Northstar Free-Ride Festival, the consumer event that precedes Interbike’s trade expo in the Reno-Tahoe areas this September. SSP is now in its second year and is a weekend affair consisting of road rides, dinners and more, leading up to the main event on Sunday where participants roll along Lake Tahoe and into the Sierra Nevada.

Beeline Bikes opens new franchise in Sacramento

SAN CARLOS, Calif. (BRAIN) — Beeline Bikes has launched its newest mobile bike shop, in California’s Capitol city. Beeline Bikes of Sacramento marks the second territory owned by Bzur Haun, who acquired Beeline Bikes NorCal in August 2017