over-the-years

Southern California’s ARB Cyclery closes its doors

IRVINE, Calif. (BRAIN) — After serving Orange County cyclists for more than a decade, ARB Cyclery’s last day of business was May 31.

Free-Flite Bicycles to celebrate 40th anniversary this weekend

MARIETTA, Ga. (BRAIN) — Retailer Free-Flite Bicycles will mark its 40th anniversary serving the Atlanta metro region with a celebration and open house this Sunday, April 8, at its Marietta location

REI sponsors Dirt Rag’s Dirt Fest Pennsylvania

SEATTLE (BRAIN) — Rotating Mass Media has announced that REI will sponsor the Dirt Rag Dirt Fest Pennsylvania 2018.

Fox launches redesigned Flux trail helmet

CALABASAS, Calif. (BRAIN) — Fox Racing introduced its deep-coverage Flux trail helmet back in 2006

POC launches new aero road helmet

STOCKHOLM (BRAIN) — POC has launched a new aero road bike helmet model, the Ventral. The Swedish brand said the Ventral is “the fastest, most aerodynamic, ventilated, lightweight and safest helmet we have ever developed.” The helmet will be used by the EF Education First – Drapac p/b Cannondale Pro Cycling Team for the first time in competition at Paris-Nice this month. Jonas Sjögren, POC’s CEO, said, “Over the years we have developed a number of advanced performance helmets.

Olympic Supply hires Joe Hall as Ohio sales rep

MILWAUKEE (BRAIN) — Olympic Supply has hired industry veteran Joe Hall as its new Ohio sales representative. Hall was most recently the North American sales manager for Kenda USA.

Former SBS rep in hospital after being struck by vehicle

SEATTLE (BRAIN) — Greg Shepherd, a long time rep who worked for SBS from 1998 to August 2015, was recently hospitalized after being struck by a car. Shepherd is recovering from spinal cord injuries at the ICU at Harborview Hospital in Seattle, where he’s been since Aug. 21.

Former SBS rep in hospital after being struck by vehicle

SEATTLE (BRAIN) — Greg Shepherd, a long time rep who worked for SBS from 1998 to August 2015, was recently hospitalized after being struck by a car. Shepherd is recovering from spinal cord injuries at the ICU at Harborview Hospital in Seattle, where he’s been since Aug

Trek plans to buy Bike Line, a Philly-area retailer with 16 stores

WATERLOO, Wis. (BRAIN) — Trek Bicycle said Friday that it has reached an agreement to acquire 16-store Philadelphia-area bike shop chain Bike Line.

SDG Components hires Devyn Pelley as North American sales director

HUNTINGTON BEACH, Calif. (BRAIN) — SDG Components has hired bike industry veteran Devyn Pelley as its North American sales director.