Recon Instruments begins shipping long-awaited smart sunglass

VANCOUVER, British Columbia (BRAIN) — After multiple delays, Recon Instruments has begun shipping its heads-up display sunglasses for the sports market. The Recon Jet is built for active outdoor use and provides information just below the user’s right eye and connects to wearable sensors and smartphones

Reynolds Cycling extends dealer margin on MTB wheels in April promotion

SANDY, Utah (BRAIN) — Reynolds Cycling is extending additional margins for dealers who sell its mountain bike wheels this month. Qualifying Reynolds dealers will receive an enhanced margin on all mountain line orders shipped during the month, including all in-stock models of Blacklabel, Summit Carbon and R-Series wheels.

Domahidy Designs offers third model, a carbon road frame

DENVER (BRAIN) — Domahidy Designs announced its third bike model Monday, a carbon road bike with the simple moniker of “Carbon Road Bike.” “Through Domahidy Consulting and with a factory that I have a very close relationship with, I was able to work on this project for a European brand, and negotiated the opportunity to use the molds for Domahidy Designs,” said Steve Domahidy. The model is the first carbon bike in Domahidy’s line. “This bike is the culmination of all I’ve learned to date, from designing the carbon bikes for Niner and the Factor Vis Vires project,” he said

WTB adds Kendall-Weed to global sales team


SureStop moves to Southern California, names Nordin CEO

IRVINE, Calif. (BRAIN) — SureStop — formerly known as Slidepad Technologies — has relocated from the Silicon Valley city of Palo Alto to Southern California in order to position the company closer to customers and partners, and has hired Al Nordin as its new CEO. Nordin previously served as an executive adviser to the company, which produces a single-lever anti-lock braking system.

MBUK rides with mountain bike legend Shaun Palmer at the Forest of Dean

When MBUK went to ride with Shaun Palmer recently to find out more about his return to the sport as an ambassador for Intense Cycles, the opportunity to meet and ride with my biggest hero in mountain biking was finally right in front of me…


Shaun Palmer was one of the few mountain bikers who I idolised as a teenager. Not only is he a mountain bike legend, but one of action sport’s most iconic characters. He’s also someone well known for being as much of a bad ass as he is a hard ass, so I don’t mind admitting I was a little nervous at the prospect of meeting him – after all, this was someone I’ve looked up to since I was 17. Even now at 34, and having been privileged to meet most of the sport’s biggest stars, the aura of cool that surrounds Shaun Palmer is as strong for me as it’s ever been. I’ve even had a copy of Heckler (a US board and lifestyle mag) since ’99 with Palmer on the cover, and I won’t lie when I tell you I’ve watched ‘The Miserable Champion’ (a video biography about Palmer) a fair few times to boot.

Shaun Palmer and Intense Cycles – a synonymous relationship that is thankfully back in action and set to do some damage at the races with Shaun managing their Junior development team, helping young US riders to become the next Aaron Gwin or Neko Mulally.

You can read more at BikeRadar.com

Forest of Dean mountain bike demo days from Chain Reaction Cycles

Plannng to buy a mountain bike in 2015? Not based too far from the Forest of Dean? Here’s an opportunity you shouldn’t be missing out on.

Chain Reaction Cycles is holding two mountain bike demo days at the Pedalabikeaway trail centre in the Forest of Dean, on 14 and 15 March. Riders will be given the opportunity to test out the latest models from Cube, Nukeproof, Ghost and Vitus.

Pay £10 and you’ll get half a day of testing (9am-1pm or 1pm-5pm) or, for an extra fiver, you’ll be able to test bikes all day. An uplift will be on hand for those who want to try out longer-travel rigs, and every participant will leave with a Chain Reaction Cycle goodie bag.


You shouldn’t have to worry about packing lunch either; CRC will be hosting a barbeque to keep riders fuelled.

One thing though, BikeRadar accepts no responsibility for the financial ruin caused after a successful demo day!

Places are limited and participants will be chosen on a first come, first served basis. To register your place, visit the myraceentries website. Entries open at 5pm today (29 January).

You can read more at BikeRadar.com

SRAM hires Uwe Reichelt as European OEM sales director

CHICAGO (BRAIN) — SRAM has hired Uwe Reichelt as its European director of OEM sales. He fills the position vacated when Robert Priest left SRAM last June. Reichelt comes from Continental’s motorcycle division, where he was global head of sales, marketing, product management, and R&D since 2011.

Marzocchi signs Cyclone for distribution

LONG BEACH, Calif. (BRAIN) — Marzocchi Suspension USA has brought aboard Portland, Ore.-based Cyclone Bicycle Supply for distribution throughout North America.

GURU announces 2015 Academy training schedule