norco-bicycles

Live to Play Sports adds Terry Duran to US sales team

PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports has hired industry veteran Terry Duran as regional sales manager for the Southern U.S.. The appointment took effect Monday, May 15. Duran was most recently national sales manager for Wilier Triestena USA

Norco Threshold, Search and Range 2015

The 2015 Norco Bicycles lineup features many new and innovative frame platforms across all styles of riding. Three of the new and exciting models are the Norco Search, Threshold and Range.

Check out all three in the video below:

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Video: Norco 2015 road and mountain bike highlights

Search spec details

  • Frame: Search Mid-Mod Carbon – TA Disc?
  • Fork: Search Mid-Mod Full Carbon – TA Disc
  • Shifters: Shimano Ultegra SL-RS685 11spd w/Hydro Disc
  • Front Derailleur: Shimano Ultegra FD-6800 11spd?
  • Rear Derailleur: Shimano Ultegra RD-6800-GS 11spd?
  • Cassette: Shimano Ultegra CS-6800 11-speed 11-32T?
  • Crankset: Shimano Ultegra FC-6800 11-speed 50/34T?
  • Bottom bracket: Shimano SM-BB71 Pressfit BB86
  • Chain: Shimano CN-HG700 11-speed
  • Rims: Easton EA70 XCT – tubeless
  • Tyres: Clement X’Plor USH 120tpi 35c folding
  • Front hub: Easton EA70 XCT – 15×100mm
  • Rear hub: Easton EA70 XCT – 12×142mm
  • Spokes/nipples: Easton EA70 XCT – tubeless
  • Seatpost: Norco Lite Composite 27.2 – UD Stealth?
  • Saddle: Fizik Tundra M5
  • Stem: Norco Lite – Black Stealth?
  • Handlebar: Ritchey WCS Evo Curve – Black
  • Brakes: Shimano BR-RS785 Hydraulic Disc w/160mm

Threshold spec details

  • Frame: Threshold SL High-Mod Carbon – TA Disc??
  • Fork: Threshold SL High-Mod Full Carbon – TA Disc
  • Shifters: Shimano ST-R785 11spd Di2 w/Hydraulic Disc
  • Derailleurs: Shimano Dura-Ace Di2 FD-9070
  • Cassette: Shimano Ultegra CS-6800 11-28T 11 speed?
  • Crankset: FSA SL-K Light BB386 46/36T?
  • Bottom bracket: FSA BB-PF30 w/BB386 Spacers?
  • Chain: Shimano CN-HG700-11 11-speed
  • Rims: Easton EC90 SL Disc Carbon Tubular Disc TA?
  • Tyres: Clement Crusade PDX 33c Tubulars
  • Front hub: aston EC90 SL Disc 15×100mm Thru-Axle?
  • Rear hub: Easton EC90 SL Disc 12×142mm Thru-Axle?
  • Spokes/nipples: Easton EC90 SL Disc
  • Seatpost: Norco Di2 Lite Composite 27.2 – UD Stealth
  • Saddle: WTB Volt Team – Black?
  • Stem: Easton EA70 – Black??
  • Handlebar: Easton EC90 SLX3 – Carbon
  • Brakes: Shimano BR-RS785 Hydraulic Disc w/160mm

Range spec details

  • Frame: Range carbon 650B frame w/160mm travel?
  • Fork: Rockshox Pike RCT dual postion air 160mm, 15mm??
  • Shock: Cane Creek Double Barrel air w/climb switch
  • Shifter (rear): SRAM XX1 11-speed trigger??
  • Rear derailleur: SRAM XX1 11-speed long cage?
  • Cassette: SRAM XG 1180 10-42T 11-speed
  • Crankset: SRAM XX1 X Sync w/30T ?
  • Bottom bracket: SRAM Pressfit BB92?
  • Pedals: SRAM MMX match maker right clamp ?
  • Chain: SRAM PC 1130
  • Chain tensioner: E-13 TRS + single DMB top guide small guard?
  • Rims: Stan’s ZTR Flow EX FR/AM
  • Tyres: Maxxis High Roller II 650Bx2.30 3C Maxx Terra?
  • Front hub: DT 350 alloy with disc mount front 15 mm?
  • Rear hub: DT 350 alloy w/36T engagement 142×12 XD driver?
  • Spokes/nipples: DT Competition butted stainless black spokes?
  • Seatpost: Rockshox Reverb Stealth seatpost 30.9 mm?
  • Seatpost Clamp: Norco design alloy nutted clamp ?
  • Saddle: WTB Volt Race w/chromoly rail?
  • Stem: Race Face Atlas 50mm stem, 35 mm clamp?
  • Handlebar: RacFace SixC 800mm carbon bar 35mm ?
  • Grips: Norco lock-on ?
  • Brakes: SRAM Guide RSC hydraulic disc w/180 mm rotor








Norco 2015 Threshold, Search and Range

The 2015 Norco Bicycles lineup features many new and innovative frame platforms across all styles of riding. Three of the new and exciting models are the Norco Search, Threshold and Range.

Check out all three in the video below:

Please install Adobe Flash player to view this content

Video: Norco 2015 road and mountain bike highlights

Search spec details

  • Frame: Search Mid-Mod Carbon – TA Disc?
  • Fork: Search Mid-Mod Full Carbon – TA Disc
  • Shifters: Shimano Ultegra SL-RS685 11spd w/Hydro Disc
  • Front Derailleur: Shimano Ultegra FD-6800 11spd?
  • Rear Derailleur: Shimano Ultegra RD-6800-GS 11spd?
  • Cassette: Shimano Ultegra CS-6800 11-speed 11-32T?
  • Crankset: Shimano Ultegra FC-6800 11-speed 50/34T?
  • Bottom bracket: Shimano SM-BB71 Pressfit BB86
  • Chain: Shimano CN-HG700 11-speed
  • Rims: Easton EA70 XCT – tubeless
  • Tyres: Clement X’Plor USH 120tpi 35c folding
  • Front hub: Easton EA70 XCT – 15×100mm
  • Rear hub: Easton EA70 XCT – 12×142mm
  • Spokes/nipples: Easton EA70 XCT – tubeless
  • Seatpost: Norco Lite Composite 27.2 – UD Stealth?
  • Saddle: Fizik Tundra M5
  • Stem: Norco Lite – Black Stealth?
  • Handlebar: Ritchey WCS Evo Curve – Black
  • Brakes: Shimano BR-RS785 Hydraulic Disc w/160mm

Threshold spec details

  • Frame: Threshold SL High-Mod Carbon – TA Disc??
  • Fork: Threshold SL High-Mod Full Carbon – TA Disc
  • Shifters: Shimano ST-R785 11spd Di2 w/Hydraulic Disc
  • Derailleurs: Shimano Dura-Ace Di2 FD-9070
  • Cassette: Shimano Ultegra CS-6800 11-28T 11 speed?
  • Crankset: FSA SL-K Light BB386 46/36T?
  • Bottom bracket: FSA BB-PF30 w/BB386 Spacers?
  • Chain: Shimano CN-HG700-11 11-speed
  • Rims: Easton EC90 SL Disc Carbon Tubular Disc TA?
  • Tyres: Clement Crusade PDX 33c Tubulars
  • Front hub: aston EC90 SL Disc 15×100mm Thru-Axle?
  • Rear hub: Easton EC90 SL Disc 12×142mm Thru-Axle?
  • Spokes/nipples: Easton EC90 SL Disc
  • Seatpost: Norco Di2 Lite Composite 27.2 – UD Stealth
  • Saddle: WTB Volt Team – Black?
  • Stem: Easton EA70 – Black??
  • Handlebar: Easton EC90 SLX3 – Carbon
  • Brakes: Shimano BR-RS785 Hydraulic Disc w/160mm

Range spec details

  • Frame: Range carbon 650B frame w/160mm travel?
  • Fork: Rockshox Pike RCT dual postion air 160mm, 15mm??
  • Shock: Cane Creek Double Barrel air w/climb switch
  • Shifter (rear): SRAM XX1 11-speed trigger??
  • Rear derailleur: SRAM XX1 11-speed long cage?
  • Cassette: SRAM XG 1180 10-42T 11-speed
  • Crankset: SRAM XX1 X Sync w/30T ?
  • Bottom bracket: SRAM Pressfit BB92?
  • Pedals: SRAM MMX match maker right clamp ?
  • Chain: SRAM PC 1130
  • Chain tensioner: E-13 TRS + single DMB top guide small guard?
  • Rims: Stan’s ZTR Flow EX FR/AM
  • Tyres: Maxxis High Roller II 650Bx2.30 3C Maxx Terra?
  • Front hub: DT 350 alloy with disc mount front 15 mm?
  • Rear hub: DT 350 alloy w/36T engagement 142×12 XD driver?
  • Spokes/nipples: DT Competition butted stainless black spokes?
  • Seatpost: Rockshox Reverb Stealth seatpost 30.9 mm?
  • Seatpost Clamp: Norco design alloy nutted clamp ?
  • Saddle: WTB Volt Race w/chromoly rail?
  • Stem: Race Face Atlas 50mm stem, 35 mm clamp?
  • Handlebar: RacFace SixC 800mm carbon bar 35mm ?
  • Grips: Norco lock-on ?
  • Brakes: SRAM Guide RSC hydraulic disc w/180 mm rotor








Live to Play grows Eastern sales force, adds warehouse

VANCOUVER, British Columbia (BRAIN) — Live to Play Sports, parent company of Norco Bicycles, is expanding its sales team in Eastern North America, a rapidly growing market for the distributor of bicycles, parts and accessories. The addition of new sales reps and management will enable Live to Play to improve service to independent bike dealers throughout the Eastern parts of Canada and the U.S., the company said in a statement

Jim Harman, retired Norco CEO, dies at 69

VANCOUVER, British Columbia (BRAIN) — Jim Harman, the retired CEO and president of Norco Products, died Saturday from complications following a stroke. He was 69. Harman joined Norco Bicycles — now part of Live to Play Sports — in 1977 in Winnipeg, where he set up Norco’s distribution center.

Norco and Wilier recall bikes

WASHINGTON, DC (BRAIN) — Norco and Wilier Triestina each separately issued bike recall notices Tuesday in cooperation with the U.S. Consumer Product Safety Commission.

Norco launches enduro team aboard 650b

VANCOUVER, British Columbia (BRAIN) — Norco Bicycles has signed on a four-member enduro team that will compete in the burgeoning all-mountain race discipline aboard the Canadian brand’s new line of 650b, or 27.5-inch-wheeled, full-suspension bikes. Based out of Switzerland, the Norco World Enduro Team consists of team leaders Lukas Anrig and Ludo May as well as Lorraine Truong and Michael Schärer. “We are super excited to be creating the Norco World Enduro Team for 2013 and beyond.

Norco unveils 2013 bikes to media

VANCOUVER, British Columbia (BRAIN) Wednesday August 15 2012— Norco Bicycles’ new Tactic performance road bike line and first off-road models designed around 650b wheels highlighted the Canadian supplier’s International Media Launch Day for its 2013 line this week in Vancouver, British Columbia. Replacing Norco’s CRR road line, the carbon fiber Tactic, which Norco first showed at the Sea Otter Classic in April, was designed for racing and developed in conjunction with Team H&R Block. The frame tips the scales at less than 900 grams, the lightest frame Norco has ever produced, and has a tapered headtube, oversized downtube, BB shell and chainstays, and press-fit BB30 bottom bracket.

SF Bike Expo Rolls Deep With 6,000

DALY CITY, CA (BRAIN)—The fourth annual San Francisco Bicycle Expo, held over the weekend at Daly City’s Cow Palace, brought in more than 6,000 attendees and 125 exhibitors to experience the full range of the Bay Area’s cycling culture. The past two years the expo had been held as a single-day event, but founder and event director Philipp Segura said attendee demand—with growth of 20 percent per year—as well as the addition of new riding events necessitated a return to the two-day format. Last year’s one-day show drew 4,500.