mountain

Interbike sells out its e-bike test track spots

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike says The Circuit, its indoor electric bike test track, has sold out for the third year in a row and will be officially sponsored by Bosch. The show also announced an agreement that extends its partnership with the Electric Bike Association as the official development partner of The Circuit at Interbike.

Gates hires Justin Hawkins as market specialist in Carbon Drive division

DENVER (BRAIN) — Gates Corporation has hired Justin Hawkins, a former product testing manager and account executive at Pearl Izumi, as a market specialist in the Gates Carbon Drive bicycle division.

New owner reopens Delaware shop as Giant Partner Store

WILMINGTON, Del.

NEMBAfest draws record attendance in 20th edition

EAST BURKE, Vt. (BRAIN) — The 20th annual New England Mountain Bike Association Festival (NEMBAfest), held June 16-18 at the Kingdom Trails in Vermont, saw registration jump 24 percent to bring in a record 7,100-plus riders over the festival’s three days, organizers said. NEMBAfest, Powered by Pedro’s, is presented by the New England Mountain Bike Association (NEMBA) and the Kingdom Trails Association in partnership with the Wildflower Inn, featuring an expo area with bike and product demos right next to the Kingdom Trails, group rides, mountain bike skills clinics, family activities, camping, live music and more.  The organizers said this year’s festival also brought in more campers, families and vendors than ever before

Check out the Grand Valley’s bike shops in new issue of BRAIN

LAGUNA HILLS, Calif. (BRAIN) — The latest issue of Bicycle Retailer & Industry News features our staff’s recent tour of Colorado’s Grand Valley, home to a thriving retail community and a growing list of bike industry companies. For more on the new issue, join BRAIN’s Lynette Carpiet for a Facebook Live event on Friday at 9:30 a.m.

UCI to launch Urban Cycling World Championships

AIGLE, Switzerland (BRAIN) — The inaugural UCI Urban Cycling World Championships will be held in November in Chengdu, China. The event will include Mountain Bike Eliminator (XCE), Trials and BMX Freestyle Park competitions. “The world’s best specialists in the three disciplines will vie for the iconic rainbow jersey and the title of UCI World Champion,” the organization said.

GT Bicycles sponsors Whistler Mountain Bike Park

WILTON, Conn. (BRAIN) — GT Bicycles is the new sponsor of Whistler Mountain Bike Park, in Whistler, British Columbia and will supply frames for all bikes including rental, retail, and programs at the park.  “GT is all about the business of having fun on two wheels, and to do so in Whistler, with some of the world’s best trails, is incredible,” Mike Marro, GT’s global senior brand manager.

GT Bicycles sponsors Whistler Mountain Bike Park

WILTON, Conn. (BRAIN) — GT Bicycles is the new sponsor of Whistler Mountain Bike Park, in Whistler, British Columbia and will supply frames for all bikes including rental, retail, and programs at the park.  “GT is all about the business of having fun on two wheels, and to do so in Whistler, with some of the world’s best trails, is incredible,” Mike Marro, GT’s global senior brand manager. “This partnership gives us a unique opportunity to connect with the gravity community and get more riders on GT bikes.” GT’s rental fleet will consist of over 300 Furys as the downhill option and nearly 200 Sanctions and Forces as the all-mountain/enduro options

First Flight Bicycles to close, 10 months after owner’s death

STATESVILLE, N.C. (BRAIN) — First Flight Bicycles has begun to sell off its remaining inventory ahead of a closure later this month. The store was founded by Jeff Archer,  who died after being hit by a car last July  while he was walking across a street in Mooresville.  Archer’s wife, Julie, announced the closure on the store’s Facebook page this week. The store has been operated by manager Wes Davidson since Archer’s death.

Bicycling magazine announces its Editors’ Choice Award winners

EMMAUS, Pa.