BRAIN to canvass Atlanta market by bike

ATLANTA (BRAIN) – Bicycle Retailer & Industry News editors and sponsors hit the road Tuesday for the first Dealer Tour of the year in Atlanta.

Seven dealers elected to NBDA board of directors


Rocky Mountain adds sales agencies in US

NORTH VANCOUVER, British Columbia (BRAIN) — Looking to accelerate its market position south of its native Canada, Rocky Mountain Bicycles has added five new U.S. sales agencies for 2015.   “As part of an overall growth strategy in the U.S., we have partnered with some of the industry’s strongest agencies to keep up with the growing dealer demand for our product,” said Bryan Anderson, North American sales manager.

Endurance House building two stores in Orlando


Fred Clements: Giant lowers prices, dealers react

A blog by NBDA executive director Fred Clements Editor’s note:  This blog post was written by  Fred Clements , executive director of the  National Bicycle Dealers Association . Clements’ previous blog posts can be read on .

Specialized continues NICA sponsorship

MORGAN HILL, CA (BRAIN) — Specialized has renewed its financial commitment to the National Interscholastic Cycling Association, the organizing body for high school mountain biking in the United States.  The bike brand is a Founding National Sponsor and a continued Platinum Level supporter, and will provide a combination of product and cash for NICA’s 2014 season.  Simon Dunne, Specialized’s global advocacy manager, said he was inspired by NICA’s growth and excited about its potential in the coming years. “The enthusiasm for NICA within the industry is undeniable – we all recognize the importance of giving youth an outlet through cycling and I have no doubt that industry support will continue to climb

NICA founder leaves nonprofit to start consultancy

BERKELEY, CA (BRAIN) — Matt Fritzinger, founder of the National Interscholastic Cycling Association, is leaving the nonprofit to launch his next venture in January. His last day with NICA is Dec

Americans appointed to UCI commissions

For the first time, every UCI commission has at least one woman member. COLORADO SPRINGS, CO (BRAIN) — Seven Americans have been appointed to nine positions on commission at the international cycling union, UCI.

Starlight offers Band Together jersey program to benefit non-profits

ROANOKE, VA (BRAIN) —  Custom clothing maker Starlight is offering a new program to help custom clothing customers promote and support non-profit organizations. Starlight’s Band Together program incorporates a colored band on the sleeve of custom jerseys and donates $5 to the non-profit for each piece sold. Starlight is working with IMBA, the Susan G

Georgia legislators scuttle bike regulations bill

GAINESVILLE, GA (BRAIN) — Legislation proposed by three Republican state lawmakers , dubbed the most draconian ever introduced in the nation to restrict cyclist rights, has been effectively scuttled.  More than 250 people filled a meeting room Tuesday night to voice their concern over the proposed bill, said Brent Buice, Georgia Bike’s executive director. “We see this as a big victory