customers

Rad Power Bikes to open Vancouver showroom

VANCOUVER, British Columbia (BRAIN) — Consumer-direct e-bike brand Rad Power Bikes is growing its Canadian headquarters and opening a retail showroom in East Vancouver next month.

Pivot Cycles hires John Pentecost in international sales and Ron Koch in media relations and content

TEMPE, Ariz.

DC-area shop Takoma Bicycle remodels with 3 Dots Design

TAKOMA PARK, Md. (BRAIN) — Industry veteran Bruce Sawtelle recently completed a full remodel of his D.C.-area store, Takoma Bicycle, with retail design firm 3 Dots Design. Key changes to the store included replacing old slatwall with new fixtures, updating the shop logo, new colors and graphics, overhauling the apparel section, clearly segmenting and signing all product categories, and moving the service area and cash wrap.

Velotooler adds mechanic-filtering features to its platform

HAMDEN, Conn.

Rolf Prima’s Astral rim brand launches complete wheelsets

EUGENE, Ore.

POC works with Locally to add online dealer locator with real-time inventory information

PARK CITY, Utah (POC) — POC is working with Locally to add a retail locator tool to POC’s e-commerce website starting April 15. The feature will show POC’s ski and bike product dealers as well as real-time availability of products. “We are excited to partner with Locally to support our customers’ shopping experience from researching products online to experiencing them in person at local dealers,” said Ryan Barnes, POC’s snow sales manager for North America. “With the help of Locally’s tool and the service at our fantastic local dealers, we are confident that our customers are going to get the POC product best-suited for them.” The tool will be available throughout the U.S

Vee Tire works with Thailand group to recycle tires into key rings

Program is intended to reduce poverty in Northern Thailand. ATLANTA (BRAIN) — Vee Tire Co.

New lightweight packraft can carry bikes or other gear — and be carried on a bike’s handlebars

MANCOS, Colo.

Portland’s North St. Bags moves to new workshop

PORTLAND, Ore. (BRAIN) — North St.

Focus Bicycles USA makes retail marketing materials available through Promoboxx

CARLSBAD, Calif. (BRAIN) — Focus Bicycles USA, Inc., is now working with Promoboxx to offer campaign-based marketing materials and tools to its network of brick-and-mortar independent bike dealers and e-specialty retailers. “Social media is a key marketing tool for brands and retailers to engage with their customers