career

Roy Wallack hired to pen book on Richard Long’s life

SANTA ANA, Calif. (BRAIN) — Longtime bike journalist Roy Wallack has been commissioned to write a book about Richard Long, the co-founder of GT Bicycles.  Long died in 1996 in a motorcycle accident while driving to Big Bear, California for a NORBA National.

Mavic’s Larry Burke leaves company to take a VP sales role at Polartec

BOSTON (BRAIN) — Larry Burke, an 18-year veteran at Mavic, has had a front-row seat during some of the most tumultuous changes in the global wheel business.

UBI hires B Vivit, recipient of women’s mechanic scholarship

ASHLAND, Ore. (BRAIN) — United Bicycle Institute has hired B Vivit, a graduate of the 2017 Quality Bicycle Products Women’s Mechanic Scholarship

Current pro Laurens ten Dam to edit Rodale’s new Bicycling magazine in the Netherlands

NEW YORK (BRAIN) — Rodale Inc. has launched  Bicycling in the Netherlands in a partnership with WPG Media

Bike magazine promotes Nicole Formosa to editor-in-chief

CARLSBAD, Calif. (BRAIN) – Bike magazine has promoted Nicole Formosa to editor-in-chief, and hired Travis Engel as gear editor. Formosa will occupy the top editor role after a four-year run as Bike’s managing editor

Felt Bicycles hires Juan Diaz as key territories sales rep

IRVINE, Calif. (BRAIN) – Felt Bicycles has announced that it has hired Juan Diaz as sales representative for select counties in Southern California, from Orange in the south to San Luis Obispo in the north, along with the states of Nevada, Arizona and Hawaii.

Specialized opens pop-up store in Germany; launches new Turbo model

DÜSSELDORF, Germany (BRAIN) — On the heels of launching the second model in its Turbo pedal-assist line, the urban-focused Vado, Specialized has opened a pop-up store here. The store opened Friday evening local time near the Königsallee, an area in the city’s downtown that attracts more than 10,000 visitors each day. In just under two months, the Tour de France will start here and pass by the new store

By admin on May 5, 2017 | Fashion, Folding Bicycle, Safety
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Ritchey International hires Jeff Lockwood as marketing manager

GRANCIA, Switzerland (BRAIN) — Ritchey International has brought Jeff Lockwood on board as marketing manager in Europe. Lockwood will be responsible for all aspects of marketing, branding and communications for Ritchey International

Greg Siple, co-founder of Adventure Cycling, retires

MISSOULA, Mt. (BRAIN) — Greg Siple, Adventure Cycling Association’s co-founder and art director of 40 years, will retire on Jan. 29

Industry vet relocates and expands cargo bike shop

MADISON, Wis.