bike-divisions

G-Form hires DeLeon as VP of global marketing

PROVIDENCE, R.I. (BRAIN) — Protective gear company G-Form has hired Michael DeLeon as VP of global marketing. DeLeon comes from Dorel Sports where he was director of integrated marketing and communications for the company’s three global bike divisions — Cycling Sports Group, Pacific Cycle Group and Apparel Footwear Group — and each of the division’s brands, which include Cannondale, GT, Schwinn, Mongoose, Sugoi, Sombrio, Kid Trax and Guru.