australia

The Trek Fuel EX 29 and Remedy 29 will soon be hitting shops, but Trek is still holding back public information. Further, Trek is promising a “major” release at the end of the month.

Trek notified retailers today in North America and Australia about the two new models. Trek will be officially launching the bikes at the end of the month, and has declined to share images or information about the trail bikes. The 26in version of the Fuel EX is a 130mm bike, while the 26in Remedy is a heavier-duty model at 150mm.

The mystery third bike will also be revealed at the end of the month at a media launch in Sedona, Arizona. “And no, it’s not a 650b bike,” said Trek mountain bike brand manager Travis Ott in an email. “It’s much better than that.”

BikeRadar will bring you complete information and images as soon as possible.

????

The Trek Fuel EX 29 and Remedy 29 will soon be hitting shops, but Trek is still holding back public information. Further, Trek is promising a “major” release at the end of the month.

Trek notified retailers today in North America and Australia about the two new models. Trek will be officially launching the bikes at the end of the month, and has declined to share images or information about the trail bikes. The 26in version of the Fuel EX is a 130mm bike, while the 26in Remedy is a heavier-duty model at 150mm.

The mystery third bike will also be revealed at the end of the month at a media launch in Sedona, Arizona. “And no, it’s not a 650b bike,” said Trek mountain bike brand manager Travis Ott in an email. “It’s much better than that.”

BikeRadar will bring you complete information and images as soon as possible.

????

The Trek Fuel EX 29 and Remedy 29 will soon be hitting shops, but Trek is still holding back public information. Further, Trek is promising a “major” release at the end of the month.

Trek notified retailers today in North America and Australia about the two new models. Trek will be officially launching the bikes at the end of the month, and has declined to share images or information about the trail bikes. The 26in version of the Fuel EX is a 130mm bike, while the 26in Remedy is a heavier-duty model at 150mm.

The mystery third bike will also be revealed at the end of the month at a media launch in Sedona, Arizona. “And no, it’s not a 650b bike,” said Trek mountain bike brand manager Travis Ott in an email. “It’s much better than that.”

BikeRadar will bring you complete information and images as soon as possible.

????

Bicycle Leadership Conference MONTEREY, CA (BRAIN) — With five minutes to present an idea that could make a big impact on the industry, five industry leaders took to the stage Thursday morning during a session moderated by Jenn Dice, vice president of government relations for Bikes Belong, at the Bicycle Leadership Conference.  Here are some snippets from each presenter:   • Bobbie Parisi, Yakima’s global vice president of brand, emphasized that suppliers must create emotional connections and elicit emotional triggers with consumers. “Product is king,” she said. “But emotion is queen.” As an industry, many companies focus too much on the competitive spirit of the sport instead of some of the basic emotions most consumers associate with riding such as fear or joy

Editor’s note: Download:  BRAIN’s Taipei Cycle Show  Day 1 newsletter (pdf) . TAIPEI, Taiwan — Organizers are anticipating another packed house this year at Taipei Cycle, which kicked off Wednesday. The 26 th  edition should draw nearly 1,100 companies to the Nangang Exhibition Hall for the four-day trade show, March 20-23

BETHEL, CT (BRAIN)—Cycling Sports Group has made several organizational changes, including the hire of Tim Inall as general manager of the company’s GT brand. Former brand GM Mark Peterman has shifted to the role of vice president of strategic sourcing, based in Taichung, Taiwan. Inall joins GT with experience as a marketing and sales executive in retail and B2B channel expansion.

IRVINE, CA (BRAIN)—Felt Bicycles has made two key hires at its headquarters in Irvine, California, bringing aboard former downhill pro Scott Sharples as mountain bike product manager and marketing and advertising veteran Brian Darney as brand marketing director. One of the first pro downhillers from Australia to compete on the international circuit, Sharples most recently worked for Intense, where he helped develop new 29er and 27.5-inch trail bikes as well as downhill rigs. Before that, Sharples worked with Cycling Australia, where he helped develop young Aussie mountain bike racers and served as lead coach for the Australian Olympic BMX team at the 2008 Beijing Olympic Games.

RICHMOND, Victoria, Australia (BRAIN) — After making a name for itself in the market for small headlights and tailights designed to let bikers be seen at night, the Australian brand Knog is now introducing its first lights intended to be powerful enough for riders to see unlit roads. The Knog Blinder Road lights deliver a 200 lumen front beam and a 70 lumen strobe on the rear.

MINNEAPOLIS, MN (BRAIN) — LeMond Inc. has announced its latest list of international distributors for its Revolution trainers.

MINNEAPOLIS, MN (BRAIN) — LeMond Inc. has announced its latest list of international distributors for its Revolution trainers