Heritage road brand Brancale relaunches in U.S.

Brancale's handmade leather cycling gloves sell for $180. WASHINGTON (BRAIN) — Historically an Italian road brand, Brancale has been relaunched as a U.S.-based cycling apparel company. Brancale first rose to prominence as one of the leading manufacturers of leather “hairnet” helmets worn by professional road cyclists through the early 1990s, but has been out of the U.S

Marshman steps down as LEVA executive director

FORT MYERS, Fla. (BRAIN) — After three years with the Light Electric Vehicle Association, including the past year as executive director, Heather Marshman announced she is resigning effective Friday

BRAIN partners with 3 Dots Design to launch Retail Remodel Project

Retailers can apply online now to be considered LAGUNA HILLS, Calif. (BRAIN) – Bicycle Retailer and Industry News is launching a project designed to illustrate the power of retail design and merchandising through the makeover of a bike shop. Similar to popular home renovation and restaurant remodel TV shows, the Retail Remodel Project will document a hands-on redesign of a bicycle retailer.

MTB brand Kitsbow gets urban

PETALUMA, Calif. (BRAIN) –  Mountain bike apparel brand  Kitsbow  is getting into urban bike clothing with the  Drifter Jean , a classic denim pant tailored to cyclists.  “In September, Kitsbow launched the limited edition  Icon Shirt , a throwback to mountain biking’s beginning of flannel shirts and jeans,” said Charlie Cronk, Kitsbow designer and co-founder.

Silca offers low-pressure version of its SuperPista Ultimate pump, for cyclocross and gravel bikes

INDIANAPOLIS (BRAIN) — Silca is now offering a version of its SuperPista Ultimate floor pump, tailored for low pressure applications, including cyclocross, mountain bike and gravel bike use. The pump’s gauge reads from 0-60 psi with a claimed accuracy to within 1 percent. The company said the pump is capable of 0.5 psi repeatability at pressures down to 4psi.

Mavic moving US headquarters from Mass. to Utah

HAVERHILL, Mass. (BRAIN) — Mavic Inc., the U.S.

Campy North American hosts 7th annual Toy Drive and Fun Ride this weekend

CARLSBAD, Calif. (BRAIN) — Campagnolo North America is hosting its seventh annual holiday toy drive and fun bike ride this Saturday, Dec. 13

NAHBS 2015 to debut new award, ’cross race

LOUISVILLE, Ky. (BRAIN) — For its 2015 edition in March, the North American Handmade Bicycle Show will introduce a new category, the Artisan Award, and a cyclocross race pitting framebuilders against one another. The Artisan Award, one of more than 25 honors to be handed out at the 11th annual show, was created to recognize builders who fabricate as much of the bike as possible — or even the entire bike.

Fred Clements: Will bike shops serve the changing market?

A blog by NBDA executive director Fred Clements Editor’s note:  This blog post was written by  Fred Clements , executive director of the  National Bicycle Dealers Association .

Dahon signs Central European distributor Dema Bicycles

DUARTE, Calif. (BRAIN) — Dahon has signed an agreement with Slovakia-based Dema Bicycles to distribute the folding-bike brand across the Czech Republic, Slovakia, Hungary and the Faroe Islands. Founded in 1991, Dema has more than 320 dealers in the Czech Republic and nearly 500 in Slovakia, representing numerous bike and accessory brands